Country program brief: Ethiopia

FRI Ethiopia is fostering partnerships with key partners in the public, private and non-profit sector, including the Ethiopian government. We offer an unprecedented means to reach farmers at the field level, achieving scale which is only possible thanks to the ubiquity of radio sets in rural areas as well as our unique approach to radio programming. These partnerships include the Bill & Melinda Gates Foundation, Global Affairs Canada, Irish Aid, ILRI, ATA, CIMMYT, USAID, IDRC and others.

We work with local radio stations throughout Ethiopia (and in 39 other sub-Saharan African countries) to enable them to serve their farming communities. Our long-term goal is that every African small-scale farmer be served by an improved farm radio service that shares knowledge, gives voice, and has an impact on rural livelihoods. Our training approach builds local station capacity to deliver top-notch entertaining radio and enables stations to retain radio talent.